Your Biggest Potential for ROI Exists in Yourself & Members of Your Team!

Leading with Purpose Video Message: Capitalize on Strengths – Don’t Focus on Weaknesses


Hello Friends! Nathan Mitchell here. Founder of Clutch Consulting and Certified Leadership Trainer with the John Maxwell Team. Welcome to this week’s Leading with Purpose video message. Friends, My purpose in life is to empower others, and that’s how I help businesses and leaders grow, so if you are interested in growing your business, empowering your team, and leading to your full potential faster, reach out to me. I’m here to help you achieve those outcomes.

This week, I want to talk with you about the importance of capitalizing on strengths, and not focusing too much on weaknesses in the workplace. Phrases like, “you can be anything you want to be,” or “you can accomplish anything you set your mind to,” get thrown around a lot. I’m all about empowering others and encouraging them to pursue their strengths; however, we all have our limitations. Just because a young man or woman practices basketball fundamentals day in and day out for hours and hours, doesn’t mean they will become the next Michael Jordan. There has to be a natural set of talents and strengths in place for someone to reach that kind of potential. And it’s no different in the workplace. Employees and leaders alike must focus on the unique strengths, and the specific, value-added contributions each can bring to the team.

The problem is too often we focus on improving upon weaknesses. I was in the corporate sector for nearly 12 years before transitioning into consulting and higher education. Every time the organization gave performance evaluations, weaknesses dominated the conversation. Do you know that when you focus on your team members’ strengths, the chance for them to be actively disengaged in their work is reduced dramatically? What would that do for your bottom-line? From my professional experience, a lot!

So, for this week, I want you to consider the potential that one shift in the way you lead your people could improve and impact your results.

By the way, if you are interested in leading to your full potential this year, I want to invite you to my upcoming leadership mastermind group, which starts in January. If you are in the Tulsa OK area, you can learn more at If you don’t live in the Tulsa area, but want to get involved, I’m offering an online leadership mastermind as well, which also starts in January. You can learn more about that opportunity by visiting

With that being said, thanks for tuning in. If you liked this week’s message, I encourage you to visit me on the web at for even more content. Have a great week. Talk to you soon!

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  1. I like that you mentioned in this article the importance of capitalizing on strengths, and not focusing too much on weaknesses so as to grow one’s business. My friend was telling me about hiring a business purpose consultant to help empower her team, which will, in turn, grow her business. I will definitely share this with her so that her business’ potential will be unleashed further. Much appreciated!

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